Website authority, also known as domain authority, can be hard to fully comprehend. It’s one of those words that’s often categorized as more of an idea rather than a technical term. In regards to website authority, we often have a general idea of what the term means, but not exactly what it refers to. For the sake of simplicity, website authority refers to how well a website will rank on search engine result pages. So what makes a page more authoritative than another? A lot of factors go into this calculation, and knowing them will help you increase your website’s authority. SearchPrimer is glad to announce that we know Google’s criteria for page authority! With that said:

 

Use this link to learn more about how Google measures website authority!

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SearchPrimer delivers search engine optimization services to commercial and residential painters, contractors, and service providers. Email us or call us to discuss how you can gain more customers. We’d love to help!