The Blog

Communications: Do You Need a Company Statement to Address Social Change?

By The SEO Digital Marketing Team | Monday, July 6th, 2020 | Business Updates.

The impact of social movements, and their push for cultural change,  is undeniable. For decades, movement leaders and members representing various cultures, groups, and  philosophies have shaped and shifted society in fascinating and lasting ways. Among many other ripple effects, cultural movements impact how healthcare companies communicate and do business. Most of these social movements […]


Marketing for Painters: 5 Steps to Better Messaging During COVID-19

By The SEO Digital Marketing Team | Monday, June 15th, 2020 | SEO for Painters.

Painting company owners, managers, and marketing teams in every city are navigating the ins and outs of reopening during Coronavirus (COVID-19). It’s important to evaluate your brand messaging for clarity, accuracy, and value to clients and potential customers. Clear communication is key to maintaining customer trust, and to continuing to generate interest and valuable leads, […]


COVID-19: 7 Key Marketing Strategies to Try While You Wait it Out

By The SEO Digital Marketing Team | Wednesday, April 15th, 2020 | SEO for Painters.

Coronavirus (COVID-19) has turned the world upside down for business owners. Even if your company has a continuity plan, there are new challenges to overcome each and every day. As a painting company owner or team leader, your work is never done. You can still improve your marketing plan while you safely wait out COVID-19. […]


What to Do When Your Painting Company Marketing Agency Gets Hit By a Tornado

By The SEO Digital Marketing Team | Friday, March 6th, 2020 | Business Updates.

Living and working in the “It City.”… Competing for labor in the second fastest growing job market in the US… Handling our own 100% growth last year… Tolerating another election cycle, with no right answer… An impending virus outbreak that could make working in an office together impossible.   It has already been a year of […]


Painting Business Website Security Checklist

By The SEO Digital Marketing Team | Friday, February 14th, 2020 | SEO for Painters.

Websites and web development has come a long way, but with each innovation in technology, there are new opportunities for hackers to take advantage of weak spots. And with more and more software systems being focused on making it easier to share information and link systems, there could be more means for data to fall […]


Using Special Offers for More Consistent Business as You Prepare for Winter

By Beth Thielman | Wednesday, January 15th, 2020 | SEO for Painters.

Winter is typically a tough season to grow your painting business. You need a combination of digital marketing tools and offline marketing campaigns to get consistent painting projects on the books for your residential, commercial, or industrial painting clients. Benefits of Special Offers Special offers during winter are a smart marketing strategy for a number […]


Painting Business Website Launch: Tips for More Conversions

By Beth Thielman | Sunday, December 15th, 2019 | SEO for Painters.

Here’s what you need to know as you build a site for your painting business and prepare for that website to launch. You can get more website conversions from the start by seeing how your site measures up against marketing and web development best practices. If your website is on a strong platform, is optimized […]


Painting Business Website Not Converting? Check These 3 Areas

By Beth Thielman | Friday, November 15th, 2019 | SEO for Painters.

If you’re running a painting business, website issues may not be your primary concern. After all, you have painting projects to complete and customers to follow up with. But unless you get website conversions, that pool of customers will shrink over time. The more people take action on your website, the more likely you’ll develop […]


4 Ways to Get More Conversions Through Your Painting Business Website

By Beth Thielman | Tuesday, October 15th, 2019 | SEO for Painters.

Your painting business website may have a great design, but if you’re not getting website conversions, your valuable marketing dollars are being wasted. In this series, we’ll tackle best practices to increase conversions with practical advice you can implement today.   Conversions happen when users take actions on your website. Most painters want to see […]